Client: Zendesk

End User: Agoda

Objective:

Develop a captivating narrative showcasing Agoda's transformation and robust partnership with Zendesk in optimizing customer and partner interactions in the multifaceted world of online travel.

Process:

Online Methodology:

Entire production, executed digitally, avoided the requirement for on-site filming and international journeys.

Utilizing Diverse Materials:

Skillful amalgamation of several content types, such as virtual interviews, custom graphics, stock visuals, and materials from Agoda and Zendesk, was employed.

Advantages of the Methodology (online filming):

Ensures straightforward and broad-ranging involvement, accommodating remote participants conveniently.

The strategy cuts down on extra travel costs, offering a financially savvy alternative to conventional methods.

Disadvantages of the Methodology (online filming):

Integrating various materials sometimes risks a coherent visual storytelling approach.

Certain script scenes might be compromised due to dependency on available footage.

Outcome:

Artfully, the video unfolds Agoda’s story of evolution and innovation, enhanced by Zendesk's solutions, overcoming the potential stumbling blocks of the methodology. It brilliantly shines a light on significant boosts in agent productivity (by 40%) and employee satisfaction (over 93%). This tale adeptly demonstrates the convergence of technology and customer-oriented strategies, revealing the pivotal role of technological advancements in enhancing communication and support in a burgeoning digital business, especially within the dynamic travel industry. The production was gracefully executed in collaboration with 4WU agency.