It all begins with an idea

Construct an engrossing case study detailing Pobuca's transition from an infrastructure system integrator to a software-first company, underscoring significant advancements in customer experience and loyalty facilitated by Microsoft's AI technology.

Online Methodology:

Executed the complete production online, eliminating the requisites for in-person filming and international journeys.

CCBA, in collaboration with Microsoft, embarked on a pivotal digital transformation, reducing IT costs significantly and bolstering both customer and employee experiences. Our online case study encapsulates this journey, despite methodological hurdles, illustrating the seamless blend of technology and operational strategy, with production expertise provided by the 4WU agency

Objective:

Develop a captivating narrative showcasing Agoda's transformation and robust partnership with Zendesk in optimizing customer and partner interactions in the multifaceted world of online travel.

Process:

Online Methodology:

Entire production, executed digitally, avoided the requirement for on-site filming and international journeys.

Produce an impactful case study elucidating the alliance between HotDoc and Zendesk amidst COVID-19. Utilizing an online-only methodology, blending Zoom interviews, bespoke graphics, and client-provided materials, we navigated through challenges like lack of visual coherence and scripted scene limitations.